James Rodriguez models underwear brand.

Colombian and Real Madrid midfielder, James Rodriguez has been unveiled as the face of Colombian underwear brand, Bronzini J10 range.

James became a world star following his outstanding heroics at the Brazil 2014 world cup which facilitated his €80 million transfer to Real Madrid.

He was named the sexiest man alive in 2014, by Spanish magazine, People en Espanol beating Cristiano Ronaldo. Continue to see hot pictures of him modelling the new J10 range...